SmartFleet achieved strong growth in 2025. The company’s revenue grew as forecast to EUR 24 million, representing an increase of approximately 80% compared to the previous year. At the same time, the growth was cash flow positive and income-financed.
“We are building a new way to manage vehicle fleets. Our goal is to exceed the €100 million mark in 2030, and we are progressing towards that goal profitably, opening up new market areas,” says Anton Hentinen, founder and CEO of SmartFleet.
The number of vehicles and other equipment managed by SmartFleet’s SaaS services grew to nearly 6,000 units during the year, reflecting the widespread use of these solutions in demanding organizations in both the private and public sectors.
“Cash flow-positive, revenue-driven growth has been a conscious choice for us. It gives us the freedom to develop our product in the long term and serve our customers without making short-term compromises,” Hentinen continues.
Our own software that understands the needs of professionals
At SmartFleet, automotive professionals develop software in Espoo, and the company invests up to half a million euros a year in it. Their software is reportedly the only one that has been built from the ground up specifically for professional vehicle and mobile fleet management.
In 2025, SmartFleet expanded its service portfolio with the PRO solution, which provides demanding organizations with increased automation, real-time information, and manageability, significantly reducing manual work. The solution particularly supports organizations that have their own fleet management resources and need a centralized view.
“We are committed to development work in Espoo. That is why it was particularly pleasing that the city of Espoo was the first to adopt PRO, enabling it to transfer its entire fleet of 1,350 units from Excel to a modern system.”
SmartFleet understands the automotive industry
At the heart of SmartFleet’s service model are the company’s own fleet managers, who are experienced automotive professionals. This sets it apart from traditional leasing companies, whose business model is heavily reliant on financing and the resulting revenue logic.
“We are a flexible and, above all, independent partner, ensuring that our customers receive the most cost-effective solution for every area. Not a single customer has stopped using our services, and our NPS satisfaction score is 73,” Hentinen notes.
2026: picking up speed
In 2026, SmartFleet will continue to grow based on the same principle: boldly moving forward without compromising profitability. The company sees clear drivers in the market related to the growing complexity of vehicle fleets, increasing reporting requirements, and organizations’ need to gain a better overview of their fleets.
“Interest often arises when vehicle fleets can no longer be managed using traditional tools. Or perhaps you have already switched from one finance company to another several times, and the promises of cost efficiency have not actually been fulfilled. We have built SmartFleet precisely for this moment,” Hentinen concludes.
SmartFleet Finland Oy in brief
SmartFleet Finland Oy is an independent fleet management software and consulting company. The company develops software in Espoo that is specifically designed for managing vehicles and mobile fleets. SmartFleet combines technology and automotive expertise to help organizations manage their fleets transparently, efficiently, and on their own terms.